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Squaddies

Why Squaddies Exists

Across the armed forces community, too many individuals face avoidable challenges during and after service - not because support doesn't exist, but because systems are fragmented, reactive, and difficult to access.


Squaddies exists to design, deploy, and operate scalable solutions that address these challenges with structure, accountability, and measurable outcomes.

The Scale of the Challenge

1 in 4

Veterans face mental health challenges after leaving service.

6,000+

Veterans across the UK are homeless each year.

70%

Service leavers feel unprepared for civilian employment.

120k+

Veterans and families rely on support services annually.

These are systemic issues - and they require operational, long-term solutions, not short-term intervention.

Our Projects

Squaddies delivers impact through a multi-project delivery model that combines technology, programme design, and strategic partnerships.

This approach allows Squaddies to work alongside public bodies, corporate partners, and innovation funders while maintaining operational independence and accountability. Each Squaddies project is designed as a deployable programme, capable of pilot delivery, co-funding, and regional or national scale.

Housing Initiative

Structured housing pathways for veterans transitioning to civilian life.

Smart Support Hub

A digital platform providing guided access to trusted support pathways.

Recruitment Engagement

Improving readiness and retention across the recruitment pipeline.

Fitness & Community

Performance, resilience, and readiness programmes for service and post-service life.

Housing Initiative

Structured housing pathways for veterans transitioning to civilian life.

The Housing Initiative focuses on stabilisation, access to accommodation, and long-term reintegration through coordinated delivery with housing providers and partners.

Funding enables: pilot locations, coordination tooling, and partner delivery.

Explore the Housing Initiative
Housing Initiative preview

Smart Support Hub

A digital platform providing guided access to trusted support pathways.

The Smart Support Hub offers 24/7 structured guidance across housing, wellbeing, benefits, and transition support - designed to reduce pressure on frontline services.

Funding enables: platform rollout, moderation systems, and ethical AI governance.

Explore the Smart Support Hub
Smart Support Hub preview

Recruitment Engagement

Improving readiness and retention across the recruitment pipeline.

This programme supports individuals from initial interest through preparation and assessment, helping reduce dropout and improve preparedness.

Funding enables: engagement tools, readiness resources, and pilot cohorts.

Explore the Programme
Recruitment Engagement preview

Get Fit to Fight Initiative

Performance, resilience, and readiness programmes for service and post-service life.

Blending structured training, accountability, and modern coaching tools, this initiative supports physical readiness and long-term wellbeing.

Funding enables: programme development, digital tooling, and cohort delivery.

Explore the Initiative
Get Fit to Fight preview

Accountability & Transparency

Squaddies operates as a for-profit military technology company. This structure allows us to remain innovative, sustainable, and accountable while delivering real-world impact.

Funding supports: Programme delivery , Platform development, Measured outcomes and reporting and Responsible scale

Our team includes veterans and forces family members with direct experience of the challenges we address. Success is measured through outcomes, engagement, and long-term sustainability, not short-term metrics.

Partnership & Funding

Squaddies works with: Public sector bodies, Defence-adjacent organisations, Corporate ESG partners, Innovation and technology funders and Strategic collaborators

Every partnership is structured, transparent, and aligned to defined outcomes.

View All Projects

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Build Lasting Impact Through Delivery

Support scalable programmes that deliver measurable outcomes for the armed forces community.